Scaled Yoga Program from 0 to 5 lakh monthly revenue
Hitesh, a dedicated yoga practitioner had a vision to make his expertise and knowledge accessible to a wider audience. Despite his passion, depth of knowledge and skill, he struggled to generate consistent revenue from his yoga programs. By partnering with us, Hitesh successfully scaled his yoga program from 0 to 5 lakh in monthly revenue, selling over 1000+ programs, just with the ads and selling over 2000+ programs in total because of the traffic that he attracted, helping him establish a strong presence in the crowded yoga market.
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The challenge: Unable to sell online
The yoga market is highly competitive, with countless practitioners Hitesh faced several challenges:
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- Lack of visibility in a crowded market.
- Difficulty in appealing to a premium audience willing to pay for quality.
- Limited focus on differentiating his program from others.
The changes we made
Addressing Hitesh's challenges
To address these challenges, we devised a comprehensive video marketing strategy tailored to his unique brand and teaching style.
Here's how we did it using our:
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Video Sales Framework
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Step 1: We started with competitor research and market research which helped us craft our scripts and offer.
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Step 2: Our team created a series of high-quality, engaging video content and Insta native ads with him.
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Step 3: We streamlined the payment process so that the users can purchase seamlessly.
Step 4: We posted authentic testimonials from previous participants to build trust.
Step 5: We strategically promoted these videos on various social media platforms, targeting users interested in yoga, mindfulness, and self-improvement.
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Results
The results of our marketing campaigns for Hitesh:
- 0 to 5 lakh+ in monthly revenue in just 3 months.
- Over 2000+ programs sold.
- A significant increase in website traffic.
- An engaged and growing social media following.
- A growing community of passionate students
- Positive feedback and so many testimonials
By effectively leveraging video content, we helped Hitesh reach and engage with a wider audience, resulting in a substantial increase in course registrations.
Get in touch to know how our video sales framework works like magic every single time and how we can replicate the same results for your business.